I was talking with a gentleman who owns a carpet cleaning business a couple of weeks ago and he asked me what our company did? After spending a few minutes describing what we did, with a quizzical look he said “I have no idea what you just said. I’m not technical and it’s likely to stay that way. Can you explain it in a way that makes sense to me?”
At the time, I didn’t realize it but this gentleman did me a huge favor. He was kind enough to work with me to help me craft an explanation that made sense to him. I’ve used the analogy we created multiple times and the feedback is been very positive. People loved it and had a much better understanding of Cloud Computing and how it can help them run and grow their business.
I’m sure you’re saying to yourself, what’s the analogy? Click here and read this earth shattering tale. Let us know what you think.
Great analogy. The car description really brings home what this SaaS and Cloud Computing really is.